If you’ve been curious about using Facebook for business, it’s not too late to start. However, to build a successful Facebook marketing strategy, you’ll need to know how to use Facebook and understand its basic features. To create a Facebook business Page, you first need to have a Facebook profile. If you don’t already have a personal account, you can create one by going to Facebook.com and clicking “sign up.” You’ll then see the form below, which you’ll need to fill out. Facebook is still the most popular social media network in the world as of 2025, with an average of more than 3 billion active monthly users.
- See faster results in fewer steps with AI-enabled tools that generate ads that your customers want to see.
- You can access these resources either from the left-hand menu of your business Page or by typing business.facebook.com into your browser.
- Her work has been published by The New York Times, the TODAY Show, Business Insider, and more.
- You can also access Meta Business Suite via a dedicated mobile app that’s available for both iOS (iPhone) and Android.
Manage your content and business across Facebook and Instagram from one place.
This makes it a high-leverage channel for connection and conversion. Facebook marketing for small businesses is a valuable tool in your brand’s overall growth strategy. It can significantly expand your audience reach, enable more specific ad targeting and drive more traffic to your website. Once you create an account, you’ll see a menu on the left-hand side of your newsfeed that looks like the one below. Facebook is a global social network that connects people with friends, family, communities and brands. It’s owned by Meta, which also owns Instagram, Messenger and WhatsApp.
Sprout makes it easier to get more out of your Facebook business Page, even if you’re at the beginner level. You can also access Meta Business Suite via a dedicated mobile app that’s available for both iOS (iPhone) and Android. However, if you’re a small business, another Page might already be using that name. In that case, you may need to get creative, such as adding your city to make it more specific. Designed to fit specific business goals and reach and expand your audience across every device.
Shopify’s tips for reaching the right audience
Meta Business Suite simplifies the process of building and managing your advertising activities and PRESENCE on Facebook and Instagram. It centralises tools that you can use to post, track performance, manage monetisation and engagement content, and interact with fans and create ads. Wolf Winner Casino You can access Meta Business Suite on both desktop and through the mobile app. You can access these resources either from the left-hand menu of your business Page or by typing business.facebook.com into your browser. From there, you can connect your Instagram account, explore analytics for your business Page, begin running ads and more.
Access advanced marketing performance tracking with detailed overviews of audience behaviour. See faster results in fewer steps with AI-enabled tools that generate ads that your customers want to see. Maximise campaign results and simplify the setup process with advanced ad creation tools.